ISO 20252 is an international standard that provides guidelines for market, opinion, and social research. It outlines the requirements for organizations conducting research, ensuring consistency, reliability, and quality in research processes and outcomes. Some key information and benefits of ISO 20252 include:

Benefits:-

• Standardized Processes: ISO 20252 standardizes research processes, from project design to data collection, analysis, and reporting, ensuring consistency and reliability across projects.
• Quality Assurance: It establishes quality management principles and requirements for research organizations, helping them maintain high standards in their research activities.
• Client Confidence: Adherence to ISO 20252 demonstrates a commitment to quality and professionalism, enhancing client confidence in the research results and the research organization itself.
• Improved Efficiency: By providing clear guidelines and procedures, ISO 20252 helps research organizations streamline their processes, leading to improved efficiency and effectiveness in conducting research projects.
• Risk Management: The standard includes provisions for risk management, helping organizations identify and mitigate potential risks associated with research projects, such as data security breaches or methodological errors.
• International Recognition: ISO 20252 is internationally recognized, facilitating collaboration and business opportunities for research organizations operating in different countries or serving multinational clients.
• Continuous Improvement: The standard encourages continuous improvement through regular audits, reviews, and feedback mechanisms, helping organizations identify areas for enhancement and implement corrective actions.